What to Give Your Massage or Spa Clients at the Holidays

What to Give Your Massage or Spa Clients at the Holidays

What to Give Your Massage or Spa Clients at the Holidays

Treating your clients to a little gift at this time of the year is a lovely gesture; it also shows them that you appreciated their custom and hopefully encourages them to visit you again in the new year. But – how much is too much when you’re planning your Christmas gifts, and should you use them as a marketing opportunity or just keep things simple?

Just offering your clients a small bonus treatment or an upgrade to their usual treatment for no charge is a small way of saying thank you that doesn’t involve much expense to you, but can give your clients a warm glow. When you make a client feel truly valued, they will remember the feeling and it should encourage them to re-book. The client also gets an added extra and everyone is happy. Send out emails offering a Christmas bonus, and even better, why not give them an option? A free hand treatment, a scalp massage or anything else you can easily add on to a facial or skin care treatment work well.

You can also give clients a free gift they can take away. Small inexpensive gifts like soaps, bath and body products or promotional lip balms are always a winner. You can either choose products that aren’t flying off the clinic shelves and that way you can shift older stock to make room for newer products, or go for a small version of a product that fits with their treatment, encouraging them to try it and then hopefully buy from you on their next visit?

If giving a gift to every client isn’t something you want or can afford to do, you could make the gift giving into a novelty by wrapping up a few items and putting them under a tree, then offering a gift from the tree for every client who spends over a specific amount of money. It’s a great way of using up products that don’t sell, or you could buy in special small gifts if you prefer? Add in a few vouchers towards a full price treatment for repeat clients to win.

Another nice way of giving something back is a prize draw. You could offer luxury baskets of goodies and more expensive skin care gifts, a gift voucher for a more expensive treatment, and anything else you think that your clientele would appreciate, and list them as prizes in a raffle. Anyone who books a treatment between the dates you set gets a free entry into the draw, and extra tickets can be purchased for a small amount. Choose a charity to give the proceeds of any ticket sales to and then you can have a grand prize draw on the last day before the Christmas holiday.

Get creative with holiday gift-giving and your clients will remember you.

Christmas gifts

This Post Has One Comment

  1. Michele

    These are great suggestions!
    Thanks Gail!

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